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Self Publish Your Own Books

Self Publish Your Book Quickly and Easily

Logical Expressions offers consulting and book production services that take you from struggling wanna-be writer to published author.

Thanks to advances in technology, you can self publish a book without spending thousands of dollars in printing or warehousing cartons of books in your garage.

publishizeYou may have shied away from the idea of using print-on-demand (POD) technology in the past because it is often associated with vanity or subsidy presses. But the reality is that POD is simply a method of printing: a book is only printed when it is ordered ("on demand").  

Book Layout and Design Services for Self Publishers

We offer book interior layout and cover design services for self-publishers. Our specialty is creating high-quality professional artwork for those who use print-on-demand book printers, such as Lightning Source.

With our own books, we take advantage of fairly recent advances in print-on-demand technology because we feel it's a less wasteful, more affordable way to publish books. We love explaining this self-publishing process to other aspiring authors and entrepreneurs who may not realize that these options exist.

Self-Publisher Education

In fact, we have literally "written the book" on how entrepreneurs can quickly and affordably self publish a book. Our award-winning book Publishize: How to Quickly and Affordably Self-Publish a Book That Promotes Your Expertise explains how you can publish a book without losing your shirt.

In Publishize, we explain how you can avoid a lot of the pitfalls inherent in the traditional publishing model, such as archaic returns policies, distribution, and inventory storage costs.

NOTE: We offer book publishing services such as consulting, layout, and design for self publishers. We are not a "self-publishing company" (aka subsidy press). We do not act as a middleman. It's your book and you keep 100% of ALL the money from your book sales.

Nonfiction Book Publishing Services Designed for Entrepreneurial Authors and Self-Publishers

Our "Publishize System" takes advantage of print-on-demand and online publishing to help you improve awareness of who you are and what you do. The term "publishize" marries two terms: publish and publicize. The result is a powerful combination that helps you transform your words into dollars. By publicizing yourself through publishing, you can earn passive income and generate publicity.

With our "Publishize System" you can self-publish a book that promotes your expertise, establishes credibility, and attracts new clients.

What Do You Want to Do?

Write Your Book

Get Help Finishing Your Book Manuscript

Get the support you need to finish your book now.

  • IdeaWeaver Writing and Creativity Software - the software we use to create our own books
  • Book Brainstorm Consultation - jumpstart your book project
  • Book Blueprint - finish your book in as little as 90 days
  • Book Completion Plan - a customized plan to finish your nonfiction book manuscript

Publish Your Book

Get a Professional Look with our Book Production Services

Transform your manuscript into a finished book.

  • Interior Layout - a quality book layout in Adobe InDesign
  • Book Cover Design - four-color book covers
  • Editing - copyediting, substantive editing, or manuscript review
  • Indexing - using Adobe InDesign
  • Self-Publishing Business Toolkit - ISBNs, LCCNs, information on printing with Lightning Source
  • Publishing Agency Program - Complete turnkey publishing service

Promote Your Book

Sell More Books Online with Book Marketing Services

Online book promotion that doesn't break the bank.

  • Self-Publisher Web Sites - a custom Web site that you can update yourself.
  • Self-Publisher Web Site Critiques - find out why your Web site isn't working
  • Self-Publisher Web Site SEO Review - learn why no one can find your Web site
  • Book Marketing Plans - get a written to market your book online
  • Promotional Writing Services - Web site copy, autoresponders, online newsletters

The Publishize system is not for everybody. We work with nonfiction authors exclusively. If you write fiction or poetry, we are not the right people to help you.

Our best clients are entrepreneurs who really understand their marketplace.

Enjoy Free Self-Publishing Articles for Nonfiction Book Authors

Book Writing

Book Publishing

Online Book Promotion

Get Helpful Publishing Articles Every Week!

7 stepsThe Publishize Newsletter is packed full of information designed to help new independent publishers, self-publishers, and online entrepreneurs (aka "infopreneurs").

The newsletter comes with TWO free reports: "7 Steps to Self Publishing Success" and "The Nine Lives of Content: How to Turn Just One Idea into Multiple Products That Promote Your Expertise."

Sign up below for our free Publishize Newsletter.
We'll never share your email address and you can unsubscribe at any time.

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Find Out What the Life of a Small Independent Publisher is Like

Read our blog and find out what it's like to run a publishing company from a tiny town in Idaho (our blog posts fall into these general categories):

Ask Questions in Our Free Discussion Forum

We also have an online Forum where you can ask questions about the Publishize System, and our many Web sites, books, and products. Get answers to questions like these:

Publishing Questions

IdeaWeaver Questions

Find Products for Publishers and Do-It-Yourselfers

In our store, you'll find the complete list of the downloadable products, books, and consulting services we offer.

So Why Self Publish Anyway?

Being a published book author establishes you as an expert and gives you tremendous leverage, so clients start coming to you.

Published authors enjoy:

  • Instant credibility
  • Increased PR opportunities
  • The ability to command higher fees
  • Tremendous personal satisfaction

In addition to being able to call yourself a book author and earn money from selling books, a book gives you amazing promotion possibilities. Members of the media quote book authors constantly.

If you've written a book on a topic, you know more than 98% of the world on the subject. A book can lead to speaking engagements and partnership opportunities as well.

Becoming a book author is an effective way to attract clients and improve your credibility. But it can be difficult to get published.

Does this sound like you?

  • "I've sent queries to dozens of publishers and only have a big collection of rejection letters to show for it."
  • "Self-publishing is so complicated it gives me a headache."
  • "A lot of those POD self-publishing companies seem like a big rip off."
  • "I tried to lay out my own book and it looked so bad I was embarrassed to show it to anyone."

Many people start by trying to get a traditional book contract but become discouraged by all the "hoops" you need to jump through. So they turn to self-publishing. But that avenue is complicated too. If you have decided to expand your business to include self-publishing, we can help.

Learn from People Who Actually Earn a Living Online

We understand the "publishizing" process because we have gone through it ourselves. As the old saying goes, we aren't afraid to "eat our own dog food." We know what works because we've done it. Logical Expressions, Inc. has been in business since 1995. We have helped clients produce Web sites, newsletters, books, and software (here's our client list and our project portfolio).

Our own series of content sites receive more than 1.5 million visitors per year. And we've used our own creativity software to crank out a series of books that we sell through our own sites, Amazon.com, and other online resellers.

If you're tired of being "Out of Sight, Out of Mind," visit our...

Write Your Book,

Publish Your Book,

or Promote Your Book

...pages to learn more about how we can help you. If you still have other questions, just send us an email.

As Seen in REDBOOK!
Check out the article about us in Redbook Magazine (photos too!)

James Byrd and Susan Daffron

Don't Miss Our Weekly Publishize Newsletter!
Learn how to create books, web sites, and info products

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You get TWO free reports The 9 Lives of Content and 7 Steps to Self Publishing Success too!
9 lives of content and 7 steps


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Logical Expressions, Inc. · 311 Fox Glen Road · Sandpoint, Idaho 83864
Phone: 208-265-6147 or 208-265-3646
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